Auracast empowers hearing aid users to fully engage in:
- Conferences & presentations
- Concerts & live events
- Waiting rooms & public spaces
What is Auracast™ broadcast audio?
Auracast is a next-generation assistive listening technology that enables venues, TVs, and public sound systems to broadcast audio wirelessly to an unlimited number of Auracast-enabled devices, including:
-
Auracast-compatible hearing aids
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Cochlear implants
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Smartphones and earbuds
Unlike traditional systems like telecoil-based loop installations, Auracast does not require special receivers or fixed seating.
How does Auracast work with hearing aids?
Auracast works by broadcasting audio over Bluetooth® Low Energy Audio, allowing hearing aid users with Auracast-ready Danalogic hearing aids to connect via the GN Hearing BeMore app
In simple terms:
A venue or TV transmits an Auracast broadcast
The user opens their hearing aid app
They find a broadcast and select the Auracast stream
Audio is delivered directly to their hearing aids
This results in:
- Clearer speech
- Reduced background noise
- A more relaxed, stress-free listening experience
Key benefits:
- Improved sound clarity in noisy environments
- Personalised listening control (volume, balance, comfort)
- Effortless access with minimal technical steps
- Freedom of movement – no need to sit in specific seats
Auracast helps by:
- Delivering speech directly to hearing aids
- Minimising interference from background noise
- Providing consistent, high-quality audio
This allows hearing aid users to:
- Stay engaged for longer
- Follow complex information more easily
- Feel less exhausted after events
Feedback from demoing Danalogic Extend via an Auracast stream
“Once connected, the sound was incredibly clear — it felt like the audio was coming straight into my hearing aids. I didn’t have to strain or concentrate on hearing. I could simply listen and enjoy the presentation.” - Kevin Wyke, Founder & Director, Leap Further
“It was so easy to use through the app, and the sound remained clear even in a noisy room. I can see how this could really help with listening in challenging environments.” - Lucy Handscomb, UCL Ear Institute
Find out more about Danalogic Extend, our NHS Auracast ready hearing aid.
Auracast and traditional assistive listening systems
Auracast is a newer broadcast audio technology that works differently from hearing loops. Both systems are used to support listening in shared spaces, and suitability may depend on the environment, available equipment, the devices and the hearing aids being used by the listener.
Auracast™ vs Hearing Loops
Audio format
Auracast™: Via Bluetooth® LE Audio
Hearing loops: Analogue audio
How users connect
Auracast™: Via compatible devices and apps
Hearing loops: Via telecoil
Seating considerations
Auracast™: Does not rely on fixed seating
Hearing loops: Often works best in specific areas
Device compatibility
Auracast™: Supports different Bluetooth LE Audio device types
Hearing loops: Primarily telecoil-enabled devices
Number of listeners
Auracast™: Designed to support multiple unlimited listeners
Hearing loops: Typically limited by system setup
Future development
Auracast™: Built on newer wireless standards
Hearing loops: Established technology
Explore Auracast-ready hearing aids and wireless accessories
Frequently asked questions about Auracast
Auracast™ is a broadcast audio technology based on Bluetooth® LE Audio. It allows audio from a source such as a TV, presentation system, or public sound system to be transmitted wirelessly to nearby compatible devices.
For hearing aid users, access to an Auracast broadcast is typically managed through a smartphone companion app, where available broadcasts can be discovered and selected. When supported, audio is streamed directly to the hearing aids, which may help make speech easier to follow in certain listening situations.
Auracast is designed to work with devices that support Bluetooth LE Audio. This can include:
- Hearing aids that support Auracast
- Smartphones with Bluetooth LE Audio capability
- Wireless earbuds or headphones
- Cochlear implants with compatible wireless support
Device compatibility can vary depending on the model and software version. Some products may be described as Auracast-ready, meaning functionality could become available through future updates.
Yes, Auracast is available in the UK and is being introduced across a range of environments. Current use cases include settings such as theatres, train stations, conferences, clinics, and consumer audio devices.
Availability may differ by location and setup, and wider adoption is expected to increase as Bluetooth LE Audio becomes more commonly supported in public spaces and devices.
Public places offering Auracast will display this symbol:
Auracast and hearing loops are both used to support listening in shared spaces, but they work in different ways.
Hearing loops rely on telecoil technology and analogue audio, whereas Auracast uses digital Bluetooth LE Audio and can be accessed through compatible devices and apps. Auracast does not rely on fixed seating positions and can support multiple listeners at the same time, depending on the system in place.
Auracast is built on Bluetooth LE Audio, a newer wireless standard that is being adopted across hearing technology and consumer electronics. As support for this standard grows, Auracast is expected to become available in more devices and environments over time.
The pace and scope of availability may vary depending on device support, software updates, and venue adoption.
Some NHS hearing aids may support Auracast™ or Bluetooth LE Audio, depending on the hearing aid model, manufacturer, and software version provided by the local NHS service.
Not all NHS hearing aids currently offer Auracast functionality, and availability can vary between NHS trusts. People who use NHS hearing aids are advised to check the specifications of their hearing aid or speak with their hearing care provider to understand which connectivity features are available. The Danalogic Extend NHS hearing aid is Auracast ready. Find out more here: Danalogic Extend
NHS hearing aid users may be able to access Auracast broadcasts if their hearing aids and devices support Bluetooth LE Audio and Auracast functionality.
Access also depends on whether a venue has Auracast broadcasting enabled. As adoption is still developing across the UK, Auracast may not yet be available in all public spaces. Availability is expected to increase over time as venues and devices adopt newer wireless audio standards.